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JDA creates a more profitable omnichannel supply chain

Follow @SamJermy and @SupplyChainD on Twitter. JDA Software Group today announced new integrated fulfilment capabilities that combine the power of JD...

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|Aug 20|magazine9 min read

Follow @SamJermy and @SupplyChainD on Twitter.

 

JDA Software Group today announced new integrated fulfilment capabilities that combine the power of JDA Intelligent Fulfilment and Labour Productivity solutions with Order Management solutions from IBM Commerce. By leveraging this powerful technology collaboration, companies can process orders more intelligently and profitably across sales channels in real-time to ensure customers have a flawless end-to-end buying experience.

“The convergence of physical and digital retail has changed how you need to deliver on the customer buying experience.  The customer is the new boss and they want their product, at their moment, at their price, delivered their way. As a result, companies need to offer personalised, differentiated customer experience while delivering the order as promised,” noted Wayne Usie, senior vice president of retail, at JDA. “In the past, retailers made fulfilment decisions without a holistic view of inventory, labour and transportation availability and costs, and have historically sacrificed profit margins to deliver customer satisfaction. With this release, we have bridged that gap and provided the foundation to solve this problem by integrating with IBM to provide the necessary visibility in execution to labour and demand impacts -- allowing companies to begin improving profitability with each omnichannel order.”

“Many retailers force shoppers to choose between convenience, product selection and price as they shop across channels. In fact, some shoppers that select the ‘pick up in store’ option might need to visit multiple store locations to fulfil their entire order, which ultimately tarnishes their brand experience,” said John Mesberg, General Manager, Offering Management and Strategy, IBM Commerce. “By leveraging the combined expertise of IBM and JDA, retailers can present order fulfilments options in real-time that delight demanding customers and ensure that a great experience lasts from the first click to when they have their purchase in hand.” 

The latest JDA release delivers major benefits to both retailers and shoppers alike:

“Click and Collect” ordering delivers simple, customised ordering for shoppers, and cost savings for retailers “Rescue the Return” minimises the cost of product returns. Destination-driven demand shows the true source of orders.

“As omni-channel retailing continues to advance, we believe that integration between physical and digital channels is vital, as is tighter integration between ecommerce, Order management and all elements within the supply chain. This will be key to driving better customer service through increased responsiveness and at the same time, improve business efficiency, said Peter Swann, operations director, Debenhams. ”We believe customer  expectations will continue to increase and that the collaboration between IBM and JDA in developing their intelligent fulfilment suite of solutions, could provide companies with the platform to meet those expectations but also do it in the most profitable manner.”

“Today, only 16 percent of companies are able to serve multiple channels profitably, in part because their order fulfillment systems are not integrated with other key systems. Most retailers cannot see the true cost of fulfilling a specific order, including inventory, labour and transportation costs,” said Usie. “For the first time, JDA’s collaboration with IBM balances a customized buying experience for shoppers with a realistic cost-to-serve model. This unique capability creates an opportunity to balance high levels of service with high levels of profitability, even in today’s challenging omnichannel environment.”

JDA is the leading provider of end-to-end, integrated retail, omnichannel and supply chain planning and execution solutions for more than 4,000 customers worldwide.  For more information, please visit: www.jda.com