CINCINNATI, March 31, 2020 /PRNewswire/ -- The Kroger Family of Companies (NYSE: KR) today announced that it will provide all hourly frontline grocery, supply chain, manufacturing, pharmacy and call center associates with a Hero Bonus – a $2 premium above their standard base rate of pay, applied to hours worked March 29 through April 18. The premium will be disbursed weekly to ensure associates have access to additional cash.
Today's announcement follows and is in addition to Kroger's previous commitment shared on March 21, which provided a one-time bonus to frontline associates, which pays out on April 3.
"Our associates have displayed the true actions of a hero, working tirelessly on the frontlines to ensure everyone has access to affordable, fresh food and essentials during this national emergency," said Rodney McMullen, Kroger's chairman and CEO. "The Hero Bonus is just one more way we continue to convey our thanks and gratitude not only to our existing associates but also to the more than 30,000 new hires who have joined in the past two weeks and those who will soon join the Kroger Family of Companies."
"Recently, we announced an appreciation bonus for our hourly frontline associates. This gesture was to thank our associates for everything they have done during the past few weeks," said Tim Massa, Kroger's senior vice president and chief people officer. "However, we recognize that this crisis is far from over, and after reflecting on associate feedback and working together with our union partners, we want to further acknowledge our terrific team for their hard work to date as well as the work yet to come."
Associate and Customer Well-being and Safety
"During this unprecedented time, Kroger's most urgent priority is to provide a safe environment for associates and customers, with open stores and an efficiently operating supply chain," continued McMullen.
To protect associates and customers and flatten the curve, The Kroger Family of Companies has taken several preventive steps, including:
Additional Associate Support and Resources
In addition to the Hero Bonus and appreciation bonus, The Kroger Family of Companies is taking several additional actions to support associates during this extraordinary time, including:
Community Support and Uplift
The Kroger Family of Companies is also uplifting communities in a variety of ways during this unprecedented time, including:
To download Kroger photography and b-roll assets, visit here.
About The Kroger Co.
At The Kroger Co. (NYSE: KR), we are Fresh for Everyone™ and dedicated to our Purpose: To Feed the Human Spirit®. We are, across our family of companies, nearly half a million associates who serve over 11 million customers daily through a seamless shopping experience under a variety of banner names. We are committed to creating #ZeroHungerZeroWaste communities by 2025. To learn more about us, visit our newsroom and investor relations site.
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SOURCE The Kroger Co.