Balanced Health Botanicals(TM) Announces Rebrand for Flagshi

|May 12|magazine7 min read

DENVER, May 12, 2020 /PRNewswire/ -- Balanced Health Botanicals™ (BHB), a family of hemp-derived CBD brands, today announces the official rebrand of their flagship brand CBDistillery™, one of the top CBD brands in the nation.

As 80% of Americans are unaware of the benefits of CBD*, the rebrand includes an updated design to the brand website and packaging to better educate the masses on the value CBD can bring to their lives, as well as to showcase how consumers can take control of their health with the use of CBD.

As leaders of the #CBDMOVEMENTTM, CBDistillery is on a mission to be the premier educational resource and "one-stop-shop" for consumers curious about hemp-derived CBD from purchasing product to simply wanting to learn more, which starts with their product packaging. In fact, according to a recent survey of CBDistillery customers, 84% feel that the new packaging better educates them about the benefits of CBD compared to many other packages in the marketplace.

"Through CBDistillery growing to serve over a million customers, we have learned how CBD has enabled a countless number of people to take better control of their health," said Majid Boroujerdi, Vice President of Brand and Consumer Insights. "It's because of these insights that we've decided to redesign our packaging to reflect what consumers really want to know and help broaden consumers' awareness on the many benefits of CBD such as relief and relaxation."

Balanced Health Botanicals™ owns and operates some of the largest brands in the hemp-derived CBD industry, including CBDistillery™, the flagship brand of BHB, CBDistilleryRx, an exclusive line of broad-spectrum hemp-derived CBD products to help improve overall health and wellness and BOTA™, a line of luxurious plant-powered, hemp-derived CBD skincare products and supplements.

For more information on BHB's CBDistillery™, please visit: https://www.thecbdistillery.com/.

About Balanced Health Botanicals:
Balanced Health Botanicals™ (BHB) is a family of hemp-derived CBD brands that includes CBDistillery™, BOTA™, and CBDistilleryRx™. Flagship brand CBDistillery™ was founded in Denver in 2016 to pursue a rapidly growing and predominantly untapped market. It has since evolved into one of the largest and most cost-effective brands in the CBD market, sold in retailers nationwide. CBDistilleryRx™ is a retail-exclusive line of broad-spectrum hemp-derived CBD products that combines the power of CBD with proven, effective ingredients to help improve overall health and wellness. The all-new BOTA™ is a line of premium plant-powered skincare and supplements that combines powerful natural botanicals with hemp-derived CBD. BHB's mission is to provide the highest quality, U.S. grown, hemp-derived CBD products at fair prices and to be the premier CBD education resource. BHB has made significant investments in its infrastructure, supply chain capabilities, world-class manufacturing facilities, and product portfolio to solidify itself as the leader of the #CBDMOVEMENT™

*Based on national MMR survey of 997 respondents

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SOURCE Balanced Health Botanicals